

Michigan State journalism student joins Lezotte Miller Public Relations Inc.
Madeline Kelly, a metro-Detroit resident, has joined Lezotte Miller Inc. as a project assistant intern for the fall semester. She drafts news releases for state-wide media outlets, tracks media coverage and conducts research. “Everyone here carries a different set of skills," said Kelly. "I know their advice and knowledge will help me succeed as a public relations professional.” Kelly will graduate in May 2019, with a degree in journalism and with a double minor in public re


Students learn about public relations campaigns from LM Inc. President
Michigan State University students had great questions about careers in public relations and heard case studies during LM Inc. President Barbara Lezotte's presentation Nov. 13 to an upper level advertising class. Sydney Rosen, Michigan State University junior, live tweeted the event. "Be persistent in everything you do," said Lezotte. "Amazing things happen when you show up." LM Inc. is now interviewing for spring interns. Visit our Jobs & Internships page for more inform


Muskegon native joins Lezotte Miller Inc.
Alex Rakowski, a Muskegon native, has joined Lezotte Miller Inc. as a project assistant intern for the spring semester. She will assist full-time staff members, draft new releases, communicate with clients and conduct research. “I am so excited that I get the opportunity to intern at Lezotte Miller. I cannot wait to gain hands-on experience and improve my writing skills,” Rakowski said. “Everyone here is so professional and carries a different set of skills; I know their advi


Madagascar native joins LM Inc. as project assistant
Hoby Randrianimanana, a master’s degree student in Journalism at Michigan State University, has joined the staff of Lezotte Miller Inc. as a project assistant intern during spring semester. He will assist LM Inc.’s staff in drafting news releases, conducting research, tracking media coverage of clients, updating and monitoring the firm’s social media accounts and writing content for client publications. Prior to coming to Michigan State, Randrianimanana was a junior communica


LM Inc. tackles crisis communication planning in Las Vegas
State education association leaders were a great audience for our "Crisis Communication Planning" workshop at the national meeting of Association of State Retired Teacher Executives! Thanks to ASRTE leaders for your interest in developing plans to avoid communication crises and for your hospitality at the national conference in Las Vegas. #LezotteMillerInc #AssociationofStateRetiredTeacherExecutives #publicrelations #CrisisCommunication #LasVegas


Effective spokespeople know the "Do’s and Don’ts" of media communication
Every interview is an opportunity to convey an organization’s message to a broad media audience. Interview preparation makes the difference in maximizing media opportunities. Do… …know your key messages. …ask the story angle or reporter’s focus. …practice and be prepared. …be honest and not evasive. …speak in the public’s interest. …project a calm, credible and confident image. …monitor news coverage and correct inaccuracies. Don’t… …agree to the interview if it’s not in the