Internal Communication
| Employees are usually an organization’s most important, but often most overlooked audience. Lezotte Miller develops employee communication programs designed to help boost productivity, enhance understanding of the particular industry and improve employee morale and commitment. |
- CEO communication
- Employee newsletters
- Brochures
- Videos/audio-visual programs
External Communication
 Maintaining a positive, active presence within a specific community is an ongoing need for most corporations and many organizations. Establishing a reputation as a “good corporate citizen” often demands much from corporations headquartered in or doing business in a community. Lezotte Miller assists corporations in planning community relations programs that support the organization’s mission and help them be involved, active members of their communities. Creating dialogue with local residents, neighborhood groups and community organizations is the starting point for proactive community relations. Ongoing programs that focus on community improvement establish valuable, long-term relationships between corporations and their neighbors.
- Community relations assessment
- Program planning
- Program implementation
| Proactive media relations is an essential component of an organization’s overall public relations program. Establishing positive, long-term relations with reporters and editors will do much to enhance an organization’s overall image and reputation. Lezotte Miller designs media programs that help an organization take advantage of news opportunities, generate positive news and feature coverage and position the organization accurately within the industry. Services we offer include: |
- Spokesperson training
- Crisis communication
- News releases
- Editorial tours
- Media kit preparation
- Position paper development
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